How are assets managed in AEM?

Assets in Adobe Experience Manager (AEM) are primarily managed through a centralized asset repository, which serves as a comprehensive storage system for digital assets. This centralized approach allows users to easily organize, retrieve, and maintain assets in a structured manner. The repository supports various asset types, including images, videos, and documents, enabling streamlined workflows for digital asset management.

This centralized asset repository provides several advantages, including enhanced collaboration across teams, improved asset discoverability through metadata tagging and search capabilities, and efficient version control, ensuring that users are working with the most current versions of assets. This also facilitates consistency in branding and messaging across different channels and touchpoints.

While other options suggest alternative management approaches, such as managing via an asset collection manager or utilizing the JCR structure, they do not encapsulate the primary method of asset management as effectively as the centralized repository does. Additionally, relying solely on a web interface would limit asset management capabilities, as AEM supports various interfaces and integrations for managing assets more comprehensively.