What is the purpose of using smart tagging in Adobe Experience Manager?

The purpose of using smart tagging in Adobe Experience Manager primarily revolves around automating asset management. Smart tagging facilitates the automatic categorization and tagging of assets, such as images or videos, based on their content. This automation streamlines the process of organizing digital assets, making them easier to find and manage within the AEM platform.

By leveraging machine learning algorithms, smart tagging can analyze the contents of an asset and apply appropriate tags without manual intervention, significantly reducing the time and effort that would otherwise be spent on manual tagging. This ensures that assets are appropriately categorized and easily retrievable, enhancing the overall efficiency of asset management processes within organizations.

While factors like user experience, content relevance, and translation management can be indirectly influenced by efficient asset management, the core functionality of smart tagging is predominantly focused on automating the organization of digital content.